The Shoe Box Project

Due class 12
Last week you were assigned a particular shoe.
Determine the specific target market for these shoes and build a mood / inspiration DIORAMA (using a shoe box) that:
- examines what shoes mean metaphorically/emotionally to your group
- examines your target market groups level of environmental awareness
- shows the status symbols of your target market
- visual language that appeals to your target market

Decide whether or not you will eliminate, re-purpose, replace or re-design your shoe’s box

Prepare to present your diorama and concepts for a new shoebox solution Class 6
Concept can be presented a sketches, as mockup, or simply as a conversation.

ALIZA - Simple Shoes simpleshoes.com
GREG - Converse Allstars converse.com
KELLY - Blundstone Boots blundstone.ca
BINDU - Robeez Baby Shoes robeez.com
TONY - Stuart Weitzman Shoes stuartweitzman.zappos.com
EUGENE - Irregular Choice Shoes irregularchoice.co.uk

ID3 - Class 8

Assignment 1 - Vancouver on Tap

Working with your Super Hero group come up with 3 or more initiatives to promote the idea of drinking municipal water. You will be assigned a specific target market group. Use tonight's class time to brainstorm ideas and approach with your group. 60 - 90 minutes will be allotted at the beginning of next class to bring your additional ideas, thumbnails, materials together, and prepare yourselves to excite us with your presentation.

A useful link: londonontap.org

NOTE: PLEASE BRING SCISSORS, RULER AND EXACTO BLADE TO CLASS NEXT THURSDAY NOV 13.

ID3 - Classes 7 - 12

Welcome to the 3D and Packaging portion of ID3.
Please contact me - Cindy Sheldan - your instructor at:
604 617-8415
604 874 9363 x 116
cindy@swca.ca